Individuals who continually tweak new haulers and put fresh rolling artwork on the scene are what keep the custom spirit alive. Having a clear direction for a custom truck project and sticking to that plan helps ensure that it will rock the show scene. Over the years, I have seen several project trucks go from concept to frame- or body-dragging reality in no time. On the other hand, there are project trucks that I have seen people work on for several years, and the only reason they were not finished was because the owner and builder kept changing their minds on the direction of the buildup. This leads me to my point this month: Finish your truck! I know that for a lot of enthusiasts, cash flow plays a large part in how quickly their vision goes from a stock, bland hauler to a slammed, custom-painted, wheel-stuffing stunner. However, on the other end of the spectrum, a large number of enthusiasts just cannot make up their minds about what they want the finished product to look like: how low or high they want it to sit, and what powerplant they want to put between the framerails. The other problem I have witnessed is that-with trends constantly changing-the direction some projects were going is no longer considered cool. Pro Street is a perfect example of this. There are countless trucks out there that were once destined for the Pro Street life, but when body drops and big wheels mounted on low profile tires came into play, all that hard work went out the window.
As the title of this column states, "You've got to draw the line somewhere"! While I certainly encourage people to make a project as insane as possible, if the plan keeps changing and modifications keep popping into the cranium, chances are the truck will never get finished. Don't get me wrong; I'm not trying to discourage anyone from going to the extreme. I'm encouraging you to get over being "the first guy to do something" and just get the truck completed. There is always going to be someone out there faster, lower, higher, with crazier paint, a crazier motor, and more money. When things like new body modifications, a chop top, a body drop, or elements that were not part of the original plan come into play, it slows the whole process.
When a project truck is introduced to the custom truck scene, and if it stands to be a radical project, it will always create a lot of hype behind it. People expect certain trucks to bust out on the scene quickly, and when there is a lot of time between the project's introduction and its first public appearance, the hype dies. Until next month keep hitting those switches, cranking good tunes (such as Asphalt Ballet and Europe), and cruising until your heart's content.