It's a classic case of custom truck blues. When a truck project is finished and the paint is still new, you love it, care for it, and make sure to keep it in tip-top shape. After a few years have gone by and life gets in the way, sometimes a nice truck can be put on the back burner. With a wedding, new baby girl, and the responsibilities of everyday life, Justin Veit's 2010 Ram 1500 was looking a little tired. Rather than give up on the truck, he rallied the troops and decided it needed a new lease on life. The best way to give the Ram a new attitude was with a new stance, new wheels and tires, and new paint. It sounds so simple, but as with any project, it took perseverance and a team of talented people to transform the Ram.
Wanting a simple yet aggressive look for his Ram 1500, Justin teamed up with Lucky Luciano Custom Paint, in Phoenix, for a classic two-tone with a modern twist. Using Toyota Blizzard Pearl White on the upper section of the truck, Lucky and his team split the truck down the beltline with mischievous clown graphics in silver. Below the graphics, the rest of the Ram was covered in Cadillac Black Diamond. Black and white is a simple concept, but with the detailed and malicious clown airbrushing, the truck takes on a whole new persona. Adding more custom and clean details to the truck, Justin added a Smittybilt prerunner lightbar and capped it off with three Anzo LED lights. The original grille crossbars were cut out and replaced with a large one-piece billet grille from Paramount Restyling. Shaving the rear bumper and welding in a roll pan added some street flair. A Leer tonneau cover and BedRug keep valuable items protected from weather and would-be thieves.
Getting a 2WD Ram up in the air is no easy feat, but thanks to CST Suspension, the 1500 now rises seven inches higher than a stock Ram. With a little trimming, Justin was able to add 37-inch Nitto Trail Grappler tires mounted in equally large 22x12-inch American Force Rebel super single wheels. The look turns heads all day long. Finishing off the wheel and tire package are a set of MGP caliper covers in bright red. Getting those big Nittos spinning rapidly are a Volant intake, Banks Monster exhaust, and Bully Dog's latest GT tuner engineered specifically for the Hemi V-8.
A complete Polk Audio sound system helps Justin crank up the latest country music tunes. With three Class D amps, two 12-inch subs, and Alpine mids and highs in each, the volume can reach deafening levels. Painted dash accents, a suede-wrapped headliner, and seats covered in black leather and suede add to the custom feel. A Viper alarm keeps wandering eyes and hands at bay, but if that doesn't work a CZ2075 .40-cal pistol in the door panel will keep this truck in Justin's possession.
This once-forgotten 1/2-ton Ram was quickly given the shot in the arm it needed to be a prize-worthy ride again. Built by friends and pros together, this truck is proof that there is no shelf life for a custom truck. All you need are some good ideas, good friends, and good times.
Inside the Build
Year Make Model:
2010 Ram 1500
Owner and City/State:
Justin Veit • Phoenix, Arizona
Type: 5.7L HEMI
Induction: Volant cool-air intake
Exhaust: Banks Monster
Engine Management: Bully Dog GT for HEMI
Output: 313 rwhp and 362 lb-ft
Built by: Insane Kustoms
Transmission: 545RFE five-speed auto
Rearend: 4.10 with Eaton Tru-Trac
Front suspension: CST Suspension 7-inch lift with spindles, coil spring spacer
Rear suspension: CST 7-inch with lift blocks and CST shocks
Brakes: MGP caliper covers
Wheels & Tires
Wheels: 22x12 American Force Rebel Super Single
Tires: 37x13.50R22 Nitto Trail Grappler M/T
Two Polk Audio 12-inch subs were installed by Cardenal Car Stereo in Glendale, Arizona.
Airbrushed faces that are up to no good were expertly applied at Lucky Luciano Custom Pain
In Arizona, carrying a sidearm is a legal act. Thank God for our freedoms.