Who: Pioneer
What: DEH-X3500UI head unit
Why: Pioneer's exclusive MIXTRAX feature blends your music to create a nonstop mix, much like a DJ performing live. No more fiddling with playlists, just plug in your iPhone, iPod, or Android device and hit play.
Where: (310) 952-2000, www.pioneerelectronics.com

Who: Cooper Tires
What: Discoverer A/T3
Why: The A/T3 provides the best of both worlds: a silica-based compound for great wet traction on-road, and an aggressive tread design for off-road grip. It's even got a 55,000-mile tread wear protection warranty.
Where: (419) 423-1321, www.coopertire.com

Who: American Force
What: Wheel Swatches
Why: Have you ever had a hard time visualizing what your truck would look like on a new set of wheels? Now you can simply stand back and hold up a sample of your choosing to see firsthand.
Where: (800) 620-6259, www.americanforcewheels.com

Who: Volant
What: Vortice Throttle Body Spacer for'09-'12 Ram 5.7L Hemi
Why: With a quick install and $50 price tag, this simple upgrade improves engine airflow for increased power and fuel economy. It's a no-brainer add-on, whether you already have an upgraded intake or not.
Where: (909) 481-3888,www.volant.com

Who: Rick Wilson Custom Car Art
What: 11x17 Renderings and Prints
Why: Old-school artist Rick Wilson specializes in hand-drawn black and white renderings. He can create something entirely custom for you, or you can buy prints of his existing designs for only $2 a piece.
Where: www.rickwilsoncustomcarart.com, www.dragracingartprints.com

Who: Honest Charley
What: Hod Rod Hot Sauces
Why: Ranging from mild to scorching, these hot rod-themed sauces have become our condiment of choice. It's like a burnout in your mouth, only tastier.
Where: (888) 795-7077, www.honestcharley.com

American Force Wheels
12027 SW 114th Place
FL  33176
Pioneer Audio
Volant Performance
10285 Indiana Court
Rancho Cucamonga
CA  91730
Honest Charley Garage
1309 Chestnut St
TN  37402
Cooper Tire
701 Lima Avenue
OH  45840
Rick Wilson Custom Car Art